Overview
Google Analytics connects your marketing data to the Horizon intelligence dashboard — automatically pulling traffic, conversion, and campaign performance into your unified business view.
No more manual report building, no more switching between analytics tools, no more stale data — every metric updates automatically in your dashboard.
With the integration active, Horizon ingests your GA4 data alongside CRM, project management, and financial data — giving you a complete operational picture in one place.
What you get with the
Google Analytics
integration
- Auto-sync traffic, conversion, and engagement data into Horizon dashboards.
- Campaign performance metrics alongside revenue and pipeline data.
- Alerts for traffic drops, conversion anomalies, and campaign underperformance.
- Full visibility into marketing ROI, lead source quality, and content performance.
- Automated weekly and monthly executive summary reports.
- Cross-source reporting — GA4 data combined with CRM, ads, and financials.
Category
Analytics & Reporting


